Privacy Policy

Action required before launch. This page mirrors the section structure of the existing caplli.com privacy policy (effective February 24, 2025). The wording below is fresh prose covering the same topics but is not a verbatim copy of the legally reviewed version. Before launch, paste the actual reviewed policy text from caplli.com here or have legal counsel sign off on this version.

Introduction

Caplli ("we," "us," or "our") is committed to protecting the privacy of every visitor, applicant, borrower, and partner who interacts with our website, applications, and services. This policy describes how we collect, use, share, and protect personal information, and is intended to align with the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as well as other applicable U.S. federal and state privacy laws. By using our services you acknowledge the practices described here.

Information collection and use

We collect information you provide directly (including name, contact information, business and asset details, financial information, and payment information when applicable), information about how you interact with our site (browser type, IP address, referring URL, cookie identifiers), and information from third parties such as credit bureaus, public business records, and identity verification providers. We use this information to evaluate loan inquiries, match you with appropriate lenders, communicate with you about offers and your account, prevent fraud, comply with legal obligations, and improve our services.

Legal bases for processing personal information (GDPR)

Where GDPR applies, we process personal information on one or more of the following lawful bases: (1) your consent; (2) performance of a contract with you, including steps taken at your request prior to entering one; (3) compliance with a legal obligation; and (4) our legitimate interests in operating, securing, and improving our services, except where overridden by your rights.

Your rights (GDPR & CCPA)

Subject to applicable law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Restrict or object to certain processing
• Data portability — receive your information in a portable format
• Withdraw consent at any time where processing is based on consent
• Lodge a complaint with a supervisory authority

California residents additionally have rights under the CCPA to know what personal information we collect, to request deletion, to opt out of the sale or sharing of personal information, and to non-discrimination for exercising these rights. To exercise any right, contact us using the details below.

Information disclosure

We do not sell your personal information for marketing purposes. We may share information with: lenders and capital partners you choose to receive offers from; service providers acting on our behalf under confidentiality obligations; professional advisors; regulators and other parties when required by law or legal process; and counterparties in connection with a corporate transaction such as a merger or sale of assets.

Mobile information

Mobile information you share with us — including phone numbers and opt-in consent for text messages — is used solely for customer support, application updates, and the services you request. We do not share this information with third parties for marketing or promotional purposes.

Data security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, alteration, disclosure, or destruction. No transmission of information over the internet or storage system can be guaranteed to be 100% secure, however, and you provide your information at your own risk.

Data retention

We retain personal information for as long as is necessary for the purposes set out in this policy, to comply with legal, accounting, or reporting requirements, and to resolve disputes. When the retention period ends, we securely delete or anonymize the information.

Cookies and tracking technologies

We use cookies and similar technologies to operate our site, remember your preferences, analyze how the site is used, and improve user experience. You can control cookies through your browser settings. Disabling cookies may affect functionality.

External links

Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party site you visit.

Children's privacy

Our services are not directed to individuals under the age of 16 and we do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will promptly delete it.

Changes to this privacy policy

We may update this policy from time to time. The updated version will be indicated by a revised effective date at the top of this page. Your continued use of our services after a change indicates your acceptance of the revised policy.

Contact us

Questions about this policy or requests to exercise your rights:

Caplli
Flower Mound, TX 75022
Phone: (945) 235-6904
Email: privacy@caplli.com